Manual to posting videos on social media
Andreia
Last Update 4 maanden geleden
When posting videos to social media through its API (as third-party platforms like Swonkie connect with social media) you will encounter restrictions that, if exceeded, will prevent publications from being sent.
This does not happen when the publication is made on the social network itself (natively), however, all social networks apply restrictions to users who publish through the API.
Below are identified the restrictions of each of the social networks.
- Maximum duration: 59 minutes
- Maximum size: 99 mb
Instagram Feed
- Duration: Between 6 seconds and 59 seconds
- Maximum size: 99 mb
- Format: MOV or MP4
- Dimensions: Between 320x320 px and 1920x1920 px
- Frame rate: Between 23 and 60 FPS
- Recommended Video Bitrate: VBR, 5 Mbps maximum
- Audio Codec Settings: AAC, 48khz
- Audio format: mono or stereo
- Pixel aspect ratio: 1:1
Instagram Stories
- Duration: Between 3 seconds and 60 seconds
- Maximum size: 99 mb
- Format: MOV or MP4
- Dimensions: Between 320x320 px and 1920x1920 px
- Frame rate: Between 23 and 60 FPS
- Recommended Video Bitrate: VBR, 5 Mbps maximum
- Audio Codec Settings: AAC, 48khz
- Audio format: mono or stereo
- Pixel aspect ratio: 1:1
Threads
- Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.
- Audio Codec: AAC, 48khz sample rate maximum, 1 or 2 channels (mono or stereo).
- Video Codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling.
- Frame Rate: 23-60 FPS
- Picture Size: Maximum Columns (horizontal pixels): 1920
- Required aspect ratio is between 0.01:1 and 10:1 but we recommend 9:16 to avoid cropping or blank space.
- Video Bitrate: VBR, 25 Mbps maximum.
- Audio Bitrate: 128 kbps (will be processed by Swonkie)
- Duration: 300 seconds (5 minutes) maximum, minimum longer than 0 seconds.
- File Size: 99 mb maximum
TikTok
- Duration: Between 1 second and 600 seconds
- Maximum Size: 99MB
- Dimensions: Between 360px and 1920px
- Format: MP4
- Frame Rate: 23 or 60 FPS
- Maximum Video Bitrate: 7000 kbps
- Recommended Audio Bitrate: 128 kbps
- Video Codec Settings: H264 High Profile
- Audio Codec Settings: AAC LC
- Recommended Aspect Ratio: 16:9 / 1:1
- Pixel Aspect Ratio: 1:1
- Audio Format: Mono or Stereo
- Pixel Format: YUV 4:2:0
- Duration: Between 0.5 seconds and 140 seconds
- Maximum size: 99 mb
- Dimensions: Between 32x32 px and 1280x1024 px
- Frame rate: 30 or 60 FPS
- Recommended Video Bitrate: Max 5000 kbps
- Recommended Audio Bitrate: 128 kbps
- Video Codec Settings: H264 High Profile
- Audio Codec Settings: AAC LC
- Recommended Aspect Ratio: 16:9 or 1:1
- Pixel aspect ratio: 1:1
- Audio format: mono or stereo
- Pixel format: YUV 4:2:0
- Duration: Between 6 seconds and 10 minutes
- Maximum size: 99 mb
Tumblr
- Maximum size: 99 mb
Google My Business
At this time, Google does not allow the publication of videos through the API.